Htag Documentation
Welcome to Htag
Section titled “Welcome to Htag”Htag is a powerful header bidding solution that simplifies ad integration and maximizes revenue for publishers. This documentation provides comprehensive guidance on implementing and using Htag effectively.
What is Htag?
Section titled “What is Htag?”Htag is a JavaScript library that manages the complexities of header bidding and ad delivery. It coordinates auctions between multiple demand sources, handles ad rendering, and provides tools for optimizing ad performance.
Key features include:
- Header Bidding: Simultaneous auctions across multiple demand partners
- Google Ad Manager Integration: Seamless integration with Google Ad Manager
- Prebid.js Integration: Integration with Prebid.js for hundreds of ad networks
- Dynamic Placements: Automatically create ad slots based on page content
- Roadblocks: Coordinate ad delivery across multiple placements
- Lazy Loading: Load ads only when they’re about to come into view
- Responsive Design: Adapt ads to different screen sizes
- Consent Management: Integration with Consent Management Platforms (CMPs)
- Contextual Targeting: Integration with Semantiq for contextual keywords